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Projects

Over the past five years, I've managed digital projects for Huisgenoot, most notably the Klankgolwe podcast network for Netwerk24. Among a wider portfolio of projects, my work spans website management, marketing, and social media across properties including Huisgenoot Mej. Tiener, 50 Vrae, and Die Babbelbende — the latter of which I helped grow from a children's video series into a podcast I recorded, produced, and distributed. I've also appeared as an expert guest on television, including Ons gesels kamp and the upcoming Hier sit die manne, drawing on my background as a travel journalist.

50 Vrae

50 Vrae is a short video series produced by Huisgenoot in collaboration with Pop! Studios, where celebrities sit down to answer a series of quickfire questions. My role was to upload, publish, and market the videos on our website, as well as cut and edit each episode into a promo, which I then distributed across our social media platforms.

Mej. Tiener

Mej Tiener marketing material

I was part of the team behind Huisgenoot Mej. Tiener, with responsibility for managing the digital side — including the website, marketing, and social media content.

Maak dit maklik

Maak dit maklik is a series of 50 short videos produced by Huisgenoot in partnership with Pop! Studios and Tuis magazine created to grow engagement on Huisgenoot's TikTok platform.

Klankgolwe

Klankgolwe logo

Klankgolwe is a company-wide podcast network bringing the group’s media titles together through a shared audio platform. It develops and distributes original Afrikaans podcasts and audio series across multiple genres, while exploring subscription and digital content opportunities.

Drawing on my experience in podcast production, consulting and knowledge of the podcast market, I led the feasibility study for a company-wide podcast network. Following the presentation to the board, a colleague and I were tasked with developing and launching the network, including its strategy, marketing, podcast roster, commissioning of new shows and content quality standards.

Klankgolwe launched in April 2025 and has since published more than 40 podcasts comprising over 1,200 episodes.

Huisgenoot Eisteddfod

The Huisgenoot Eisteddfod is an annual national online talent competition giving South African school learners a platform to showcase their talents in categories including music, poetry, prose, public speaking and dance. I manage the digital side of the competition, overseeing the development and publishing of digital content. This includes a series of paid masterclass videos hosted by experts in each category, providing prospective contestants with expert guidance and preparation while creating an additional subscription-content offering around the Eisteddfod.

Die Babbelbende

Die Babbelbende started as a Huisgenoot children's video series and has since expanded into stories in the printed magazine, merchandise, a standalone story publication, a video game, and a podcast. As digital project manager, I was responsible for publishing, distribution, copyright clearance, and social media marketing across the project. My role expanded further with the podcast, which I recorded with a voice actor, produced, and distributed.

Television work

I have made numerous television appearances as an expert guest, drawing mainly on my experience as a travel journalist and my work with the Klankgolwe network. These have included a segment on Ons gesels kamp, discussing travel and maps.

I currently appear as a regular guest on Hier sit die manne (in production), highlighting obscure travel destinations and routes across South Africa.

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